9 Stores That Sell Moissanite (+ Where Not to Go)

When selecting a stone for an engagement ring or other piece of jewelry, moissanite is an increasingly popular alternative to diamonds. Natural moissanite, a mineral that was discovered in 1893 in a meteor crater, is very rare. While it is a separate type of gemstone, moissanite bears a striking resemblance to diamonds, and it is also able to withstand high temperatures and pressures. It has a hardness level of 9.5 (with 10 being the level of diamonds — the highest level of the scale). Other qualities, such as brilliance, can be even greater in moissanite than in diamonds.

Today, most moissanite is made in a lab from silicon carbide, making it a socially responsible and less expensive alternative to mined diamonds. Much like lab-created rubies, moissanite that is made in a lab has the same chemical makeup as naturally occurring moissanite. Lab-created varieties of moissanite include Forever One, Forever Classic, and Forever Brilliant.

There are numerous jewelry stores and department stores where you can purchase rings, necklaces, bracelets, and more made with this beautiful stone. Below, we list the nationwide retailers that sell moissanite, including their available settings, store locations and shipping details, as well as financing options.

What We Recommend

If you’re looking for the most reputable source of moissanite jewelry and the most setting options, you will want to get your moissanite jewelry from Charles & Covard. This online-only company supplies most of the moissanite to other retailers, and it has flexible financing options to meet most buyers’ needs.

For the widest variety of affordable and discounted options, consider Overstock.com, which sells Charles & Covard moissanite in different types of ring settings. For a reputable company known for its ethical gem sourcing, consider Brilliant Earth. While its prices are a bit higher than other retailers, it allows customers to design their own settings.

The List

Below, we list the jewelry stores and department stores that sell moissanite jewelry. We’ve ordered the list starting with the best overall options for quality, price, and variety.

Charles & Colvard

  • Retail locations? No
  • Types of moissanite for sale: Charles & Colvard was the first company to receive patents to create and market lab-made moissanite. Today, the company sells Forever One and Forever Classic moissanite. Forever One moissanite was created by Charles & Colvard and set the standard in color, clarity, and brilliance for this man-made stone.
  • Types of settings: A variety of moissanite settings in engagement rings, wedding rings, earrings, bracelets, and necklaces.
  • Other gemstones for sale: None; moissanite only
  • Shipping information: Free shipping with FedEx Ground on orders in the United States.
  • Special financing offers: This retailer accepts major credit cards and PayPal along with Affirm, which allows the customer to spread payments over three, six, or 12 months with varying interest rates.
  • Shop online

Overstock

  • Retail locations? No
  • Types of moissanite for sale: Overstock.com sells Charles & Colvard Forever One, Forever Brilliant, and Forever Classic moissanite.
  • Types of settings: A variety of settings for engagement rings, vintage rings, and anniversary rings
  • Other gemstones for sale: Birthstones, emerald, sapphire, cubic zirconia, diamonds, and more
  • Shipping information: Free shipping for orders of $45 or more.
  • Special financing offers: Overstock offers promotions throughout the year, as well as an Overstock store credit card and an Overstock Rewards Mastercard.
  • Shop online

Brilliant Earth

  • Retail locations? Yes
  • Types of moissanite for sale: Lab-created, premium moissanite gems
  • Types of settings: Allows customers to design their own engagement ring, wedding ring, earrings, or necklace
  • Other gemstones for sale: Diamonds, sapphires, emeralds, aquamarine, amethyst, and morganite, and more
  • Shipping information: Free shipping both ways with FedEx.
  • Special financing offers: Brilliant Earth offers flexible payment options as well as a Wells Fargo Advantage credit card with no interest if paid in full in 12 months.
  • Shop online or find a Brilliant Earth showroom

Moissanite Bridal

  • Retail locations? No
  • Types of moissanite for sale: Moissanite Bridal sells Charles & Colvard Forever One, Forever Brilliant, and Forever Classic moissanite.
  • Types of settings: Allows customers to create their own engagement rings and wedding rings. It also sells earrings, necklaces, and bracelets with moissanite settings.
  • Other gemstones for sale: None; moissanite only
  • Shipping information: Free shipping on orders of $250 or more
  • Special financing offers: This retailer accepts payment in the form of all major credit cards, personal check, money order, PayPal, or Google Checkout. Layaway is also available (six months maximum, $250 minimum purchase price).
  • Shop online

Helzberg Diamonds

  • Retail locations? Yes
  • Types of moissanite for sale: Helzberg Diamonds sells Charles & Colvard Forever One and Forever Brilliant moissanite.
  • Type of settings: Engagement rings, necklaces, earrings, and bracelets
  • Other gemstones for sale: Diamonds, opal, alexandrite, turquoise, and more
  • Shipping information: Free FedEx Ground shipping on online orders of $149.99 or more.
  • Special financing offers: Helzberg offers several options for financing, including the Helzberg Diamonds credit card, a Helzberg private account, a layaway program, and Progressive leasing.
  • Shop online or find a store

Walmart

  • Retail locations? Yes
  • Types of moissanite for sale: Walmart sells Charles & Colvard Forever One, Forever Brilliant, and Forever Classic moissanite.
  • Types of settings: A variety of settings, including engagement rings, wedding sets, earrings, bracelets, and necklaces.
  • Other gemstones for sale: Amethyst, citrine, cubic zirconia, diamond, emerald, garnet, and more
  • Shipping information: Free two-day shipping for purchases of $35 or more; items can also be shipped to your local store for free.
  • Special financing offers: Walmart offers a store credit card with a 10% discount (up to $25) on purchases for new accounts.
  • Shop online or find a store

Target

  • Retail locations? Yes
  • Types of moissanite for sale: Target sells Charles & Colvard Forever Brilliant and Forever Classic moissanite.
  • Types of settings: Engagement rings, earrings, bracelets, and necklaces.
  • Other gemstones for sale: Birthstones and diamonds
  • Shipping information: Target RedCard holders receive free shipping; for others, shipping is free on orders of $25 or more with free returns.
  • Special financing offers: No special financing is available specifically for fine jewelry purchases. However, Target offers a store credit card as well as clearance items, daily deals, and coupons.
  • Shop online or find a store

Kohl’s

  • Retail locations? Yes
  • Types of moissanite for sale: Kohl’s sells Charles & Colvard Forever Brilliant moissanite.
  • Types of settings: Engagement ring settings
  • Other gemstones for sale: A variety of precious and semi-precious gemstones, including birthstones, diamonds, morganite, turquoise, cubic zirconia, and more
  • Shipping information: Free home shipping for orders of $75 or more, or you can have the items shipped to a local store for free (no minimum purchase price)
  • Special financing offers: No special financing is available specifically for moissanite purchases. Instead, Kohl’s offers the Kohl’s Charge Card along with Kohl’s cash, daily deals, and store ads.
  • Shop online or find a store

Sears

  • Retail locations? Yes
  • Types of moissanite for sale: Sears sells Charles & Colvard Forever One and Forever Brilliant moissanite.
  • Types of settings: A variety of engagement ring and earring stud settings.
  • Other gemstones for sale: Diamond jewelry
  • Shipping information: Several parcel shipping options, including economy, standard, expedited, and premium
  • Special financing offers: Sears offers 12-month special financing on fine jewelry purchases of $299 or more with the Sears Mastercard.
  • Shop online or find a store

Stores That Do Not Sell Moissanite

In the course of our research, we found that the following jewelry stores and department stores do not sell moissanite:

  • Gordon’s Jewelers
  • Jared the Galleria of Jewelry
  • Kay Jewelers
  • Macy’s
  • Zales

In Summary

Moissanite jewelry is a socially responsible alternative to diamonds since it is typically created in a lab and not mined, and it is also notably cheaper while still retaining several of the most appealing qualities of diamonds. If you’re looking to purchase moissanite engagement rings or other fine jewelry, you have several options for both in-store and online retailers. Charles & Covard has a reputation of being a provider of the highest quality moissanite in a variety of settings, and you can find Charles & Covard moissanite for discounted prices on Overstock.com. For other high-quality, lab-created moissanite options, consider Brilliant Earth, which even lets customers design their own settings. If you are looking to buy an expensive item, be sure to consider a store’s financing options before making a purchase.

For more on buying fine jewelry, we have the list of stores that do engagement ring financing, even for bad credit.